Uh Oh, I moved Twitter down a row

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Hey guys, I am way overdue in writing posts. I am in the middle of another product launch. Yes I know, I launch more often than NASA, but those of you that know me know that that’s the funnest part for me. I’ll tell you more about it later, I don’t like to use my blog to pimp my stuff. <–BFLF. Continue reading →

Individually, I just don’t scale very well

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Tell me if this sounds like you. A solo entrepreneur, boppin along, makin connections, tryin to eek out a living.  Suddenly an opportunity pops up… and then another and another, and they’re all good. You have two choices; pick the best one, or try and run with all of them. I always find myself doing the latter. Continue reading →

So you don’t understand Facebook? at all?

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I do a lot of speaking on Facebook, and lately I am getting more and more requests for advanced topics. So my last few events were on Facebook Advertising. Facebook Ads are a science unto themselves, and we have a lot of current information on the topic. But it never fails, after each event there are still people who will come up to me after and say something like “I really enjoyed your presentation, but can you explain to me what a profile is?” Continue reading →

My, you ARE an attractive gorilla…

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As you know by now if you follow me, I recently joined forces with Phillip Black as a partner in Social Media Engine. As a result, I have participated in many events with Phillip where he describes himself as an “Attraction Marketing Specialist” and a “Guerrilla Marketing Specialist”. I have heard both these terms used throughout my career but have not had the time to actually delve into the “Methodology”. Continue reading →

Please Collect my Data and Target Me

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So I’m listening to one of the podcasts I subscribe to and they’re talking about iphone apps collecting data on users and sharing it with other companies. Apparently, about half of the apps are doing this. Facebook apps have been accused of the same thing, as has Facebook itself. Seems like every app or website is collecting and sharing your data with others. Their diabolical plan: To Target advertising to you! Well I say, please do. Continue reading →

If 2010 was What and Why, 2011 will be How

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The secret of Social Media is out. I, along with my contemporaries, spent the first part of 2010 explaining what Social Media is to the masses. Then we all spent the second half explaining why business owners needed to embrace it. Oh sure, we got our share of confused looks, but as the year progressed these lessened. Continue reading →

Comon Facebook, keep them changes a comin

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You gotta love it… at least if you are in my business. Once again Facebook has made changes, and once again they have confused a bunch of people. Woohoo!

I can hardly keep up myself. Places, Deals, Revamped Groups, Revamped Profiles, Revamped Pages coming… keep it up Zuckerberg.

So why am I so damn happy?

Well, for one thing, I just got a whole bunch of new stuff to talk about at my event this Thursday. As a Social Media Speaker, I never give the same presentation twice. Which is good for my attendees… not so good for my workload. I have 3 days to completely revamp my presentation. I have been deep into the new features, following every rabbit hole to figure out not only how to use them, but how to apply them to business owners, which is my core audience.

My to-do list for this weeks presentation:

  • Completely redo Profiles
  • Completely redo Groups
  • Update Places
  • Add Deals
  • Show soon-to-be-launched Pages changes
  • Get the oil changed in my car
  • Pick up another jar of pasta sauce from Publix
  • Return sneakers that are too small
  • Update Ipod
  • Hide Christmas decoration storage boxes
  • Replace wheels on sliding door screen

Man, I better get to it!

Later.

Steve